Ikea accelerates new store concept, considers tenancies
Ikea is reviewing its entire store, logistics, and administrative structure in consideration of changing customer needs. Over the next two years, the home design retailer’s parent company Ingka is planning to add 30 new stores and urban branch concepts worldwide, as well as more distribution centers with the aim of shortening delivery times for online orders. A spokesperson informed TD that Ikea is planning for new stores in cities like Memmingen and Nuremberg to have fulfillment departments for online orders. It will also continue to maintain conventional logistics centers, like the one which recently opened in Elsdorf, outside of Hamburg. Meanwhile, the new urban branch concepts would have reduced self-service areas. For these locations, Ikea is also considering the purchase or rental of existing properties. 7,500 out of the company’s current 160,000 jobs will be lost due to the restructuring, whereas the expansion of the fulfillment network and digital capacities could create 11,500 new jobs.
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